WEINIG BEKENDE FEITEN OVER ADVERTENTIETECHNOLOGIE (AD TECH).

The data from a DMP is also known as third-party data. Brands can merge first and third-party gegevens to strengthen targeting capabilities.NarrowcastingDigitale menubordenDigitale abriDigitale stoepbordenDigitale posterDigitale reclameschermenDSPs are connected to Data Management Platforms (DMPs). DMPs help advertisers decide which users to target